Meet the Designer
From the founder and ceo
Ciao! I'm Alexandra.
If like me, you're a firm believer that your handbag should help simplify your life without (literally!) weighing you down, look beautiful and be functional, then you're in the right place!
Many moons ago, when I was an advertising executive in London, I was always on the hunt for the perfect bag. It had to be large enough to carry everything I needed, but also lightweight because in those days, I spent most of my day on the tube (subway) schlepping my bag to work, to meetings, to the gym, and sometimes out to drinks or dinner.
So, besides quality and style, weight and capacity were my top factors when looking for the perfect everyday tote.
Sure, laptops were heavier back then, but I still carry my life in my bag today; my laptop or tablet, snacks, a water bottle, various pouches for pens and earphones, or a make-up bag for an afternoon touch-up. Not to mention the multitude of everyday essentials I just can’t live without.
Sound familiar? Then you’ll probably agree that the perfect everyday bag should be large enough to lug all your things around, but also lightweight enough, so it won’t literally break your back. Am I right?
Head artisan Mauro, and I, in the workshop in Rome.
Over the last 16 years, my focus has been to constantly improve my products while working with the best artisans and leather factories in Italy, to create the most beautiful and functional handbags and ballet flats for you!
I’ve been fortunate enough to build my business in a city where sources of inspiration are literally everywhere. Italian craftsmanship is known to be the best in the world and my workshop is one of the few remaining in this beautiful city, which means I'm able to follow the sampling and production process very closely.
"Our handbags are designed to elevate your outfit and make you feel like your best self, every day."
If you're tired of coming home with shoulder and back pain from carrying a bag that is too heavy, shop our collection of lightweight and stylish handbags that are guaranteed to elevate your outfit and make you feel like your best self, every day.
And if you're not sure which bag is the right one for you, make sure to take our handbag quiz below, and we'll send you an exclusive 10% off code to use on your first order.
Ciao for now,
Take the Quiz!
Not sure which bag is the right one for you? Take our quiz and find out!
Take the FREE quiz and we'll send you 10% off to use on your first order!